Wednesday, December 21, 2011

AT&T Survey

I went online to pay my AT&T bill.  They asked me to do a survey.  The last question was did I have any further suggestions.  So I shared with them my suggestions and analysis.

My biggest complaint is this. Your prices are too high. Compare your prices to any item that is marketed in the AT&T store with those on Amazon.com; you will see why I bought a 32GB Micro SD Card, the exact same brand, minus the AT&T paper packaging for $100 less. All I can say is big flipping deal you can repackage an SD card. That repackaging delivers exactly ZERO VALUE to me as a consumer!!!! I purchased it from a smaller retailer who definitely could not get the massive quantity discounts that you are able to DEMAND from the manufacture due to your volume and distribution network. However, if you expect a long-time customer like me to be impressed by how badly you are gouging my wallet on price you are missing the realities of business.


Your service is not high touch; it just isn’t in your corporate DNA. Your prices are too high, which is why other than the exorbitantly overpriced service and data plan you will not likely see another penny from me. And trust me your customers are not fooled by your employees claiming this is all fairly priced and competitive, (believe me I have had many a conversation with my AT&T dependent friends).

There are not alternative for me at this time in my market, but I promise you that when the alternative arrives if this behavior continues. I will be taking my self to one of your competitors. And when I do I will be sure to let my followers know where I found a better deal. Just like I did when I purchased the 32GB Micro SD Card for my Samsung Infuse!

A survey like this is a start but now that you are aware what will you do? If you have question, feel free to give me a call. (phone number removed). I am always willing to have a conversation with a company I do business with, even when I feel they are screwing me because they can.
Was I unclear?  ;)

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